“In our city store, we are down over 90 percent so it’s really just about survival … I think most snow retailers are doing the same thing. How do we survive? How do we still have our businesses intact when this all starts to end, which won’t be till June 2022?”–Neil Ritchie, Owner of Auski retailer in Melbourne
After two straight winters of various lockdowns, the Australian ski industry is not in good shape. The Australian Broadcasting Corporation reports that there is panic among ski industry officials in Australia following two disastrous seasons. Various factors have got the Australian ski industry here. For one, foreign and domestic tourism has been nonexistent for the past two years because of the pandemic. This season, visitors from cities like Sydney have been completely blocked from traveling to the mountains due to heavily enforced lockdowns. Ski shops can’t get business from foreign visitors and out of towners, and have made next to no money over the past two years. With a nine-month wait until next season, many businesses in the industry are expected to shut down altogether.
“There has been a closure of nearly two years … our members have gone through their second winter as essentially a non-event…We are pretty resilient … but it is an impossible task to ask them to survive … there are going to be some casualties, unfortunately.”