Deming, Washington — Mt. Baker is a legendary ski area, which means it should have a legendary logo. Surprisingly, while it has had some cool logos, it hasn’t been known for a single logo like other iconic mountains, such as Snowbird. Their new logo is trying to reach that level.
Last Friday, Mt. Baker Ski Area announced its new logo. Graphic designer Terra Johnston’s new design makes the raven the central focus. The raven was part of a previous logo used from 2001 to 2026. As an unofficial mascot of Mt. Baker, ravens are frequently seen around the ski area. There are various raven sculptures around the area, including at the entrance sign and at their mid-mountain lodge. According to 1000 Logos, Mt. Baker will give complimentary hats with the new logo to season passholders.
As part of the announcement, the Mt. Baker team spoke with Duncan Howat, who was the General Manager of the ski area from 1968 – 2019. He led the design of several logos for Mt. Baker’s history, including this most recent one.
Mt. Baker’s opening date hasn’t been announced yet, which makes sense, since it’s August.
About Mt. Baker
Mt. Baker Ski Area is one of North America’s powder meccas. The Washington ski area has 1,000 skiable acres, 10 lifts (eight of which are quad chairlifts), and a vertical drop of 1,500 feet. It’s really, really snowy there. The ski area averages 688 inches of snowfall each season. It’s best known for the winter of 1998-99, when the mountain recieved 1,140 inches of snowfall. That’s an all-time record for the most snowfall at any ski resort on the planet. During the summer, Mt. Baker is home to a sit-down cafe, a retail shop, and hiking trails.
Last winter, Mt. Baker offered night skiing for the first time in its history. They operated Chair 7 and the White Salomon handle tow.
Image/Video Credits: Bruce Warrington, Mt. Baker Ski Area
