Cheers to all the skiers and snowboarders who broke out their jean jackets and pants to participate in Bridger Bowl Ski Resort’s 2nd annual 406 Denim Day.
The Montana nonprofit ski area offered $30 lift tickets at the ticket window to anyone wearing denim and the community came out in droves to “reminisce about the good ole days when GoreTex wasn’t even a thing.”
While there are any number of more practical options for ski wear in 2025, nothing beats the nostalgia of seeing folks cruising around in blue jeans. Montana is the best!
“When your community understands the assignment.” -Bridger Bowl
About Bridger Bowl:
As a nonprofit ski area, Bridger Bowl is proud to offer a genuine community-driven experience. All revenue generated is reinvested into the mountain, improving facilities, maintaining affordable lift tickets and supporting local programs. Bridger Bowl relies on its board of directors as a well informed and involved membership base to understand its historical development and help steer the ski area into the future. This is guided by Bridger Bowl’s:
Mission: To remain a locally focused recreation area that balances quality, affordability and sustainability in a way that best serves our community.
Vision: Be the model nonprofit community resource that fosters a lifelong passion for outdoor recreation to benefit all generations.
