Burton Snowboards pressed a limited-edition snow surfer in collaboration with Mountain Dew in a nod to Danny Davis, Red Gerard, and Julia Marino who all are sponsored by both the snowboard giant and carbonated beverage producer. The pow surfers are available but they’re gone, they’re gone ($349.95 BUY HERE). Check out how some of the best freeriders in the world operate when they’re all hopped up on Mountain Dew you take away their bindings↓↓↓
In celebration of our film, One World, we’ve teamed up with MTN DEW® to build a limited-edition board including core materials made with recycled plastic bottles.
In addition to promoting sustainably produced products, MTN DEW® has made a donation on behalf of Danny Davis to Protect our Winters. This money will be used to protect the outdoors and bring awareness to climate change to ensure that we can preserve the snow and mountains we love for generations to come.
Surf-inspired design meets traditional snowboard construction in the Backseat Driver Snowboard. If you’re wondering, “Where do the bindings go?” They don’t. This pow surfer is designed to surf sans-straps everywhere from your backyard to the backcountry. A spoon nose provides float and flow, working in conjunction with a V-hull in the tail that maintains a loose feeling, but transitions into a strong, powerful turn when engaged. This board is built to push boundaries and spread the joy of surfing on snow.
BONUS MOUNTAIN DEW FACT: Mountain Dew was originally developed in Tennessee by brothers Barney and Ally Hartman as a cocktail mixer in the 1940’s. The Hartmans had a hard time in Knoxville getting their hands on their preferred soda to mix with liquor, preferably whiskey, so the two developed their own. The name Mountain Dew comes from 19th-century slang term for whiskey, especially Highland Scotch whiskey.