In a busy week of acquisitions the Ikon Pass added its first resort in the Land of Enchantment, New Mexico. Taos Ski Valley is the latest resort to join the Ikon group, offering 7 days of skiing and riding for full pass holders and 5 days for Ikon Base pass holders.
This comes after a huge announcement earlier in the week when the Ikon group picked up 2 more Utah resorts (*Brighton and Solitude). With many former Mountain Collective and MAX Pass resorts leaving for other pass products, it seems the competition between the Ikon Pass and Vail Epic Pass is only heating up and the word on the street (aka their Instagram page) is that there will be 2 more ski areas joining by the end of the week. Of course, UN is speculating what ski areas might come next.
Buy yours here: Ikon Pass
Ski Area Draft Picks In Order Of Value: Sun Valley (ID), Niseko (JAP), Summit at Snoqualmie (WA), Loveland Ski Area (CO), Snowbasin (UT), Valle Nevado (CHILE), Coronet Peak/Remarkables (NZ)
However the list of ex-Mountain Collective and Boyne ski areas includes quite a few others that may also be posed to join the huge Ikon market. Alyeska, AK, Boreal, CA, Crystal Mountain, WA, Cypress Mountain, BC and Whiteface, NY are big contenders for the next Ikon announcement.
So far there are no announcements from Vail Resorts to grow their robust portfolio of ski areas, but with the Ikon Pass additions it will be curious to see how this massive consolidation of the season pass market will play out for the two new industry titans.