A little throw back for Jackson’s favorite beer. Wasn’t sure why there is so much PBR consumed in the valley but the commercial nails it. “I got a taste for living, I’m thinking cold Blue Ribbon.” Pabst goes hand and hand with a taste for living. It is only the bodies natural reaction to crave a PBR after sending it all day. I have also wondered where those sick dance moves came from when I am wasted. Thanks PRB.