Cooler bags, also known as soft-sided coolers, have gained popularity over traditional hard-sided coolers for several reasons. While both types of coolers have their own advantages and disadvantages, cooler bags offer some unique benefits that make them a preferred choice for certain situations.

And right now Amazon has a pretty smoking deal on these BUILT Large Welded Soft Portable Coolers. This cooler is 54% Off with another 20% Coupon on top of that!

BUILT Large Welded Soft Portable Cooler with Wide Mouth Opening – Insulated and Leak-Proof

This Large Welded Cooler Bag is the perfect soft cooler to bring to picnics, barbecues, or camping. Made from tough shell fabric, similar to white water rafts, with a high-strength 1000 denier polyester core with double tpu coating , this portable cooler is highly resistant to puncture and abrasion. The durable polyester fabric is leak-proof, and the bag is insulated, keeping cold for days. BUILT to keep the cold in and the hot out, this cooler has 1-inch thick insulation on sides and 1.5-inches thick insulation on the bottom. It can hold up to 30 pounds of ice, or 10 pounds of ice and 18 cans. The wide, roll-top opening provides easy and convenient filling and emptying. You can also leave the wide mouth open and you’ve got a killer party bucket! Box stitched and reinforced side handles can take on heavy loads and a large, comfortable shoulder strap makes lugging 30 lbs. of ice and beverages easier! Also, this soft cooler features a convenient Built-in bottle opener which is stitched on the front so you don’t have to worry about losing it. BPA-free. Measures 24-1/4 x 10-1/2 x 14-1/2 inches. Wipe clean with a damp cloth. Available in a variety of sizes and colors. Lifetime limited warranty.