TGR Stoke the Fire

*Lead Photo Credit: Eric Parker

Stoke means high vibes. Lots of positive energy that you can feel from someone or throughout an entire crew, or maybe even an entire ski area. It comes from the environment or the activity it’s allowing you to do that gives people so much joy and excitement, its palpable.   – Colter Hinchliffe

Action adventure lifestyle media mogul, Teton Gravity Research (TGR) recently unveiled the trailer unveiled the trailer and kicked off the tour for the highly anticipated film Stoke the Fire. There is one thing that is for sure, with many of the biggest names in freeskiing and snowboarding coming together for this film, it will absolutely have you stoked for winter.

What is Stoke to You?

Cooke City, MT  Photo Credit Nic Alegre

Directed by Steve Jones, Todd Jones and Jon Klaczkiewicz, Stoke the Fire explores the athlete’s evolution within skiing and snowboarding. More importantly, it looks at the joy that they get from the process. Whether you are new to the sport or someone who has been skiing and riding their whole life, we’ve all been there. We’ve all shared in this stoke.

The Stoke comes in so many ways. It can come from a commitment to a new lifestyle and the relationships that are formed as a result. It can come from the sense of accomplishment of riding your first lift and and making it all the way down the mountain without falling. It’s the pure bliss you get from gliding through deep powder. It’s even the nerve-wracking excitement you get from a milestone accomplishment like the scene of the first descent down the 10,869 foot Mt. Nelson that’s been staring Christina Lustenberger in here face her whole life.

“Stoke the Fire is about that pure joy that comes from doing what we love – that internal fire that stems from exploring the mountains, challenging yourself and the creative expression that inspires us all” TGR co-founder Steve Jones said.

The stoke is different for everyone but, whatever your level, it’s there. That’s what brings us back year after year. It’s what makes skiing and snowboarding so special.

Star Studded Cast Films in Amazing Locations

Photo Credit: Bruno Long

Getting stoked is easy with a star-studded roster this impressive. Loaded with talent that includes: Nick McNutt, Dane Tudor, Christina Lustenberger, Ian Macintosh, Parkin Costain, Kai Jones, Tim Durtschi, Caite Zeliff, Jim Ryan, Veronica Paulsen, Sage Cattabriga-Alosa, KC Deane, Colter Hinchliffe, Griffin Post, Elyse Saugstad, John Collinson, Mikey Marohn and Sammy Carlson and filmed on location at Jackson Hole, British Columbia, Alaska, Montana and the Cascade Mountains in Washington, there is never a dull moment.

“After 26 years of making films, Steve and I both have that same passion that we did when we started TGR” added co-founder Todd Jones. “Working with an all-time roster of athletes that share that same level of excitement for the sport, bringing that to life in the film, and having a chance to share it with audiences around the globe at our premieres – that’s what it is all about.

Looking to Stoke Your Fire this fall? The TGR tour kicked off September 18 in Jackson, Wyoming and will be traveling the country over the next few months. Check out the film at one of the tour stops near you.


Rich Stoner

Rich Stoner is the founder of the après-ski lifestyle clothing and media brand, All About Après. No stranger to the ski and après-ski scene, Rich has been a long time contributor for many publications on topics like skiing, gear, beer and food. However, his passion is on the slopes and enjoying good times with good people. You can find him perfecting his craft carving turns and drinking beers in the Green Mountains of Vermont.  @allaboutapres

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