Put a bunch of badass riders in an abandoned French factory with some skilled filmers and bam you have promotional content that goes above and beyond the 30 second stinger standard in TV advertisements.  More and more mainstream companies are taking a more fringe grassroots approach to marketing….a direction we can all appreciate. Bravo Honda Motorcycles

Francis Xavier is a seasoned writer for Unofficial Networks, bringing a lifetime of outdoor experience to his work. Having lived in a ski resort town for years he has a deep connection to mountain culture.... More by Francis Xavier