Nike is really cranking itself into the action sports industry right now. This new Chosen project is their latest push. The final commercial is unreal with people surfing, skating, bmx-ing, big mountain snowboarding, and half-pipe snowboarding all at night. This video is a behind the scenes look at making part of that Nike commercial at night in Aspen
photo: waystobecomerich.com Last week I put up a post about the incredible season pass wars going in Lake Tahoe. Namely, the Squaw pass versus the Kirkwood + Alpine pass. Here, … Read More
The 2011 Red Bull Cold Rush went OFF this past March here in the San Juans at near Silverton Mountain. Check out this recap video of the highlights from the comp, which has pretty much become the ULTIMATE Freeski event. Red Bull and Silverton pulled
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KSL Capital Partners and East West Partners announced their partnership this past monday, April 4, 2011. KSL owns Squaw and has promised to put $50 million into Squaw in the next 5 years. In Tahoe, East West owns The Village at Northstar, The Highlands at Northstar, Old Greenwood, and Gray’s Crossing.
KSL and East West are both Colorado based companies.
East West has declared that this partnership will not effect Tahoe. At least, not in the short term. I think it’s pretty clear that this partnership will have some lasting Tahoe implications in the future. Read more…
photo: Utah Avalanche Center. This slide on Horseshoe Peak, Utah proved fatal on March 27th, 2011. Check out this article by Tess Weaver on ESPN.com about the cycle of Avalanches … Read More
The Cliff portion of the Red Bull Cold Rush was by far the most entertaining. The highlight for me included Jackie Paaso basically stomping a 60 foot cliff. The only girl to hit the big cliff the boys were hitting. Jackie’s got balls, there is no doubt. Was she robbed of the win? Definitely.
With the Subaru US Extreme Freeskiing Championships this coming weekend at Crested Butte, I thought we should look back at last years comp. Here is a video from our boys at Unofficial Squaw highlighting last years event. Crested Butte got pounded with snow for the event last year and the forecast is looking about the
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After it was dumping snow all day yesterday and on and off overnight, Telluride had it’s first storm of over a foot in some time. Finally! With high winds following the storm, most of the snow had blown into the woods. The trees were definitely the place to be today with deep pow lines and
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Skiing today was interesting. After single digit temps during the day yesterday, today saw plenty of sunshine and warmed up into the high teens! Unfortunately, everything was pretty wind affected from last night making it an effort to find some decent snow conditions. My friends Brian, Dave, and I decided to check out Reggae Route and
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After over a week of nothing but sunshine and warm temps, Telluride felt like winter again this morning with frigid air and some fresh snow. Even if it was only about 6″ new, we will take anything we can get at this point and certainly enjoy it! Despite the single digit temps this morning,
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