“Now more than ever itโs important to get creative with your surroundings.”
Hats off to the marketing department at Santa Cruz Bikes for this creative ad for their new fourth generation 5010 Model ($4,099).ย Really cool edit with the tagline: “Itโs the kind of bike that makes any trail feel as familiar as the back of your hand.”
Get creative with your surroundings.
The 5010 turns obstacles into features. Its nimble, poppy feel makes even the most mundane rides feel like they’re loaded with features to hop, skip and jump over. It’s the kind of bike that makes new trails feel as familiar as the back of your hand.
27.5 is the fun-sized wheel size. Smaller wheels provide an ideal balance between toughness and weight saving making them the most fleet-footed (or quick fingered) whether launching logs or weaving through stumps. With its quick and agile character, the 5010 has become a go-to plaything for progressive riders the world over and the only contender on any backyard trails.
Itโs a bike that goes harder than its vital stats may suggest. A 140mm-travel fork is paired with 130mm at the rear, the lower-link VPPโขย configuration of which leaves you feeling thereโs a lot more travel at hand. And you can choose how out of hand you want to get, as this pocket rocket fits all sizes and types of rear shocks.
Itโs no handful either. The relatively slack head angle makes it predictable to steer, the relatively low BB height turns like it’s on tracks and the short chainstays make this plaything easy to pick up and throw around.
No matter how much of a big kid you are the bike grows with you. Weโve tailored the geometry so frame size is matched to size specific chainstay lengths and super-low standover heights make it feel (almost) like that BMX you had as a kid. Okay, perhaps thatโs a bit nostalgic, but the 5010โs certainly a perfect gateway to the highs only proper mountain biking can offer.
The 5010โs balance and poise can turn any rider from cautious neophyte into a fully fledged flyer. The legendary Santa Cruz fit, finish and quality construction make this pocket rocket tougher than a Tonka toy. Fun and games are guaranteed, and the frame, linkages and optional Reserve wheels come with a lifetime warranty.
So donโt be afraid, roll up your sleeves and go get creative


