Snowbird joined forces with Griffin Laszlo to put on a little surprise gameshow for guests riding the tram.

Loaded up with schwag, Griffin tossed out Snowbird branded baseball caps to guests who correctly answered trivia questions about the resort (and one for the oldest skier on the tram).

Reminded me of that old show Cash Cab where taxi cab riders would have the chance to win big before getting dropped off at their final destination. Excellent method to create quality content for their social media accounts while having fun and benefitting their guests. Well done!

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Francis Xavier is a seasoned writer for Unofficial Networks, bringing a lifetime of outdoor experience to his work. Having lived in a ski resort town for years he has a deep connection to mountain culture....