Heads up if you live in California or Nevada, the annual “Powder For Plates” program is back in action and offering free lift tickets to those who purchase Lake Tahoe license plates.
Anyone who buys Lake Tahoe license plate before April 1st, 2025 will get a free lift ticket or trail pass to one of participating Tahoe area ski resorts. Participating resorts include Boreal, Diamond Peak, Heavenly, Kirkwood, Mt. Rose Ski Tahoe, Northstar California, Palisades Tahoe, Sierra-at-Tahoe, Tahoe City Winter Sports Park, Tahoe Donner XC, and Tahoe XC.
Funds generated from sales will go towards environmental improvement projects in the Lake Tahoe Basin in conjunction with The California Tahoe Conservancy, The Tahoe Fund and Nevada Division of State Lands:
“Skiing in Lake Tahoe is back and so is the Plates for Powder campaign! For a limited time only, new purchasers of a Lake Tahoe license plate can ski or ride for free from one of our participating partners. Offer valid for new CA or NV Tahoe license plates purchased between November 1, 2024 and April 1, 2025. See terms and conditions for details and while supplies last.” –My Tahoe Plates
To learn more about Plates for Powder GO HERE.
Right on the heels of this weekend’s dusting “Plates for Powder” the program that offers free skiing and riding opportunities to those who purchase a Lake Tahoe license plate, returns for the 2024-25 winter season. Proceeds from plate sales and renewals support environmental improvement projects in the Lake Tahoe Basin and help protect Tahoe’s clear blue waters, mountain forests, world-class recreation, and public beaches.
“Revenue from Lake Tahoe license plates has long been an important funding source for our work to restore and enhance Tahoe’s natural and recreational resources. We are grateful to the contributing ski areas, and we hope the skiers and snowboarders who participate in ‘Plates for Powder’ have a great time on the mountain.” –Jason Vasques, Executive Director of the California Tahoe Conservancy
Through the Plates for Powder program, California and Nevada drivers who buy a new Lake Tahoe license plate before April 1, 2025 receive a free lift ticket or trail pass valid at one of 11 Tahoe-area resorts, while supplies last. The ticket must be used during the 2024-25 winter season (some restrictions apply). Participating resorts include: Boreal, Diamond Peak, Heavenly, Kirkwood, Mt. Rose Ski Tahoe, Northstar California, Palisades Tahoe, Sierra-at-Tahoe, Tahoe City Winter Sports Park, Tahoe Donner XC, and Tahoe XC.
The Tahoe Fund has organized the Plates for Powder program on behalf of the California Tahoe Conservancy and Nevada Division of State Lands for more than a decade. Over 96% of the funds generated by plate sales and renewals go directly back to projects aimed at protecting Lake Tahoe for future generations.
“For years, the Plates for Powder program has been an easy, effective way for California and Nevada residents to give back to Tahoe. With the ongoing support of our local ski areas, there’s added incentive to buy a Tahoe license plate this winter and enjoy a day of skiing or riding in the mountains.” –Amy Berry, Tahoe Fund CEO
New Tahoe license plates cost $50 in California, with a $40 annual renewal fee, and $61 in Nevada with a $30 renewal fee. Personalized plates are also available for an additional fee. Find information on how to purchase a plate and redeem the free lift ticket at tahoeplates.com.
