After your ski boots have served you for a period of time it will be time to put them out to pasture. Hopefully, these are 20-year old boots that have lived a complete and full life for multiple skiers. Your first instinct will be to enter them into a ski swap to try and get a few bucks for them. That said, they will eventually end up in a landfill.
Tecnica, in an effort to reduce waste created by the ski industry, has introduced the “Recycle Your Boots” program. The goal is to reuse the components of these old ski boots to minimize waste. Simply drop your old boots at any Tecnica partner retailer participating in this program. The boots will be collected and the components will be separated. Aluminum and plastic components will be broken down to be re-cast into new products.
This is a great initiative. Tecnica is paying attention to the details and logistics. The process will have a focus on minimizing unnecessary travel and reducing emissions with the vehicles used.