Pit Viper, the world’s foremost online sunglasses presence, has teamed up with future football hall of famer Rob Gronkowski for a spicy pro model colorway of the classic Pit Viper 2000s that are sure to turn heads at your 4th of July barbeque.
The collaboration marks Pit Viper’s first collaboration with Gronkowski after announcing the partnership with a hilarious video of the Gronks skiing Deer Valley earlier this year.
Gronk and Pit Viper go together like a refreshing cold beer after a long ski tour, it just makes sense!
Check out the full press release below.
Pit Viper Launches Rob Gronkowski Pro Model Sunglasses
Designed by the NFL tight end, the Gronk Merika 2000s will make you look and feel like a pro.
Salt Lake City, Utah – June 14, 2021 – Today, sunglass and apparel manufacturer, Pit Viper, released the Rob Gronkowski pro model sunglasses, the Gronk Merika 2000s. Created in conjunction with the NFL tight end and Pit Viper Key Player, the limited edition Gronk Merika is available in the classic 2000s frame with a custom red-white-and-blue design. Available online only at http://www.pitviper.com.
Designed to take on whatever life throws at them, Pit Viper sunglasses “demand respect and authority,” all while encouraging a cult-like following to not take life too seriously. The collaboration with Gronkowski adds to the brand’s coveted list of limited edition pro models – made especially for those who enjoy a good party (just like Gronk).
“This brand was built in skiing, but l think we have a lot of fun-loving, free spiritedness to spread beyond the borders of our snowsports roots,” comments Pit Viper founder, Chris Garcin. “We all just want to have a good time, whether we are skiers, dry-landers, flat-landers, sea-puppies, lake-dogs, beach-bums, general sports enthusiasts, elite athletes, athletes, semi-pro beach volleyball dads, or Gronk-loving, football junkies.” Garcin continues, “It’s a dream to work with Rob Gronkowski. Our philosophies align, our brands align, and we had one hell of a good time making it happen.”
Gronkowski collaborated on the Gronk Merika 2000s design this past March, while his family visited Pit Viper in Utah (watch the Gronks ski shirtless in Deer Valley, here). They feature a signature “merika” pattern that screams “wear me at your next 4th of July party,” a reflective rainbow lens for inconspicuous crowd watching, and Z87+ rating for the workplace (or rowdy football games).
“With these Pit Vipers on your face, you’ll not only run faster, and jump higher, but you’ll look like the pro you always knew you were,” says Gronkowski. “I’m stoked to work with Pit Viper on these limited edition shades.”
Sunglasses are available exclusively online at http://www.pitviper.com and are the perfect red-white-and-blue addition for the upcoming 4th of July holiday.
100% UV Protection
Light Transmission: 18.2%
Lens: Z87+ Safety Rated 2.2mm Polycarbonate
Look Through Color: Blue
In The Box:
Customized Sweet Ass Box
Tie Downs™ Retainer Strap
Images (product and lifestyle) available here. Please provide credit as named.
For more information, or to request samples, please email Jesse at:. email@example.com
About Pit Viper:
Conceived on the ski hill and born in the back of a van, like all ski bum dreams, Pit Viper is now an international, multi-million dollar company. Worn by the likes of Travis Pastrana, Rob Gronkowski, Tanner Hall, and Brehanna Daniels, Pit Viper specializes in functional – yet stylish sunglasses, apparel, throwing outrageous events and giving away cars. Dedicated to not taking life too seriously, Pit Viper stands by their motto: DEMAND RESPECT AND AUTHORITY. Visit: http://www.pitvipersunglasses.com for more.