“This film tells a timeless short story of the American dream and the family that put a community on skis.”
If you’re ever in Lincoln, New Hampshire, make sure to take a field trip to the oldest ski shop in North America and pick something up to make sure they stay open for another 100 years. Lahout’s Country Clothing & Ski Shop is a 4th-generation family run business and it’s proprietor, 93-year old Joe Lahout, is truly an American original. If you can’t make it to Lincoln but still want to support the business, pick up a shop t-shirt or lid HERE.
“100-year businesses don’t exist. The retail industry is dead. In the rugged White Mountains of northern New Hampshire, Lahout’s has remained open 365 days a year since 1920. While e-commerce and conglomerates have stripped the country of local, independent retailers, a family of Lebanese immigrants have prevailed for a century, beating the Great Depression, World War II, the Dot Com Crash and Great Recession.”