Since Thursday, Unofficial Networks has been posted up at SIA looking over the latest and greatest snow sports gear to grace the Colorado Convention Center since last year. So after flexing a million and one pairs of skis, putting on some awesome full face helmets, and scheming our way into as many pairs of ski socks and sticks of wax as absolutely possible, we noticed a unifying language that separates SIA from any other place on earth.
Here are top 10 phrases you’ll hear at SIA 2016
10) “It’s more of your daily driver kinda ski”
Every sales rep has their daily driver. Whether that ski is 80mm underfoot (Stockli) or 120mm (DPS), ‘daily driver’ is a relative term.
9) “The design is ergononmic by nature”
Note: ergonomic pole grips make you shred way harder.
8) “The carbon tip reduces swing weight”
Do you like to throw triple daffy’s? This carbon tip and tail ski is perfect for you.
5) “Because -(fill in pro skier here)- designed the ski to ride better switch”
Do you ski backwards more than you do forwards? This ski is for you.
6) “It’s got a half-cap construction to reduce weight”
Let’s be honest, we’re saving on manufacturing costs here…
4) “Stop by our booth for a beer around 4:30”
Everyone @siasnowsports starts drinking around noon anyways.
3) “It’s all completely integrated”
Helmets with built-in goggles? Yes, please.
2) “Say what’s up and have a beer with us around “5:30”
See above.
1) “Was that you shredding under KT-22 last week?”
Why yes– yes it was.