Vintage Juicy Fruit advertisement.
Vintage Juicy Fruit advertisement.

There’s very little like a vintage advertisement related to skiing or snowboarding to really get you hyped up for your next day on the mountain. These 80s Juicy Fruit ads almost certainly do the trick.

If you’re a skier, the first video is for you, featuring a group on a killer sunny day ski trip. Some are in proper ski gear, some are in shorts, everyone is having a good time. This one is dated to 1985, exactly 40 years ago.

If you’re a snowboarder, this second ad is more for you. “Strap your snowboards on, grab a stick of Juicy Fruit”. The ad is dated to 1987, when snowboards were starting to be allowed onto resorts, but it wasn’t a fully accepted practice. Maybe this kick-butt ad helped move the needle.

There were other “the taste is gonna move ya” ads featuring other sports, including water skiing and surfing, but these two are by far the best (in our opinion).

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