In all my years I’ve never been thirstier for an ice cold Michelob Light. Enjoy this 1996 commercial promoting their “Skiers 12 Pack” and remember a simpler time in the world of advertising. You can still find cans from the 1996 promo on eBay…happy hunting:
Found one of these old school cans on Ebay for $3.00:
FYI, not the first time Michelob Light has used skiing in its ads:
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