Columbia

Forget the extra buttons, Columbia Sportswear is now including a stainless steel multi-tool/sizing tag on the collars and waists of what we area assuming will be their technical outerwear items.

Related: 10 Must Have Items For All Summer Adventures

Titled “Survival Labels,” The stainless steel tags function as water purifiers, fishing tools, and even hand saws just to name a few of the possibilities. And while the new tool is surely a gimmick to attract the attention of outdoor press outlets, each tool is a worthy item to bring along on any and all backcountry adventures.

Clothing Tag Tools

  • Fishing Tool
  • Sextant
  • Sun Dial
  • Hand Saw
  • Sewing Tool
  • H20 Purifier

Visit their website for up-to-date info on the tags: Columbia.com