The rowdy boys of Portland-based ski maker ON3P are back with a quick-hitter called ‘AFTERHOURS’.

While ON3P has exploded in popularity in recent seasons, they’re still not a big-box brand, and that’s always cool in my book.

I love how they’ve nailed marketing to the skiers who like to ski pow, hit park features, and do all kinds of crazy stunts in the backcountry.

You know the type, right? Dudes who wear snowboarding clothing and don’t use poles. Those guys.

Check out AFTERHOURS’ below:

After watching ‘AFTERHOURS’, I’m officially a big fan of edits that include white dudes from Oregon nose-buttering to a rap song about guns.

Give us more ON3P, give us more. That was fun.

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