We have all seen the “Share The Road” signs designed to promote motorist/cyclist safety. This message has been around for some time and could be getting a little stale.
The Colorado Department of Transportation (CDOT) is set to begin installing new bike-focused signage across the state. According to a press release from CDOT, the new message will be focused on reminding motorists of some of the rules of the road. The sign reads “STATE LAW: motorists must give bicycles 3 ft clearance“. This refers to the clearance required when motorists are passing cyclists on the road.
According to the press release, the idea is to stress the legal requirement when passing a bike. The old “Share The Road” campaign plays on motorists and cyclists having a sense of etiquette to coexist on roadways. The new signage quite blatantly points out exactly what the law says on the matter.
According to a statistic from the Insurance Institute for Highway Safety, almost 900 cyclists were killed in traffic in 2019. 2% of motor vehicle deaths are cyclists. This is a sobering reminder to put down the phone and keep your eyes on the road.