Tim Pogue founded one of the most successful snowboarding brands ever in Ride. In this episode, Pogue sits down with Mike to talk about what he learned from his years spent at Ride as well as why he’s trying to get you to never buy a plastic water bottle again. From SIA + OR show nerves to pivoting fast– Tom Pogue knows snow business inside and out.

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Barclay Idsal is a seasoned writer and digital content producer with over a decade of experience in the ski industry, where writing and skiing rank as his two all-time favorite pastimes. A passionate advocate...