
“Authentic beats artificial: Experience Chat SkiPT, the world’s first Authentic Intelligence operated by real humans. Starting from January 17, 2024, you can chat live with Austrian ski instructors who will tell you all about winter holidays in Austria and more.”
Bravo to the Austrian National Tourist Office for this new campaign skewering the rise of large language models with their Authentic Intelligence service:
“We launched Chat SkiPT, to let you experience authentic emotions, real human interactions and our very own brand of banter – we call it “Schmäh”, but you’ll learn about that once you’re here.”
I was skeptical if this was just a gag but I just tried it out and its for real. Had a nice little convo with a “100% real human ski instructor” named Frits. If you’d like to ask a few questions go for it HERE:
Tired of dull, smarty-pants AI chatbots? Experience the real thing!
Austria is a place all about authentic connections with its people. We love to connect with guests. And we don’t think you should learn about us via artificial intelligence. This is why we launched Chat SkiPT, to let you experience authentic emotions, real human interactions and our very own brand of banter – we call it “Schmäh”, but you’ll learn about that once you’re here.
Just write your questions in the chat, and a real ski instructor from Austria will answer them. And not just questions about your winter holiday – any you might have. Another thing about Austrians: we love to chat about everything and anything.

Who are you chatting with?
In Austria, ski instructors are the real deal. They know all about skiing, ways to enjoy the Austrian winter, and a lot about life too – because what is life other than a big sunny slope? All in all they are the embodiment of Austrian charm: the famous “Schmäh”. Ask them anything you want, we think you will enjoy chatting with them.
