Vail Resorts Announces Acquisition of Peak Resorts (17 Resorts/$264 Million)

Vail Resorts Announces Acquisition of Peak Resorts (17 Resorts/$264 Million)

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Vail Resorts Announces Acquisition of Peak Resorts (17 Resorts/$264 Million)

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Vail Resorts, Inc. announced today it has entered into a definitive merger agreement to acquire all of  Peak Resorts, Inc. holdings for approximately $264 million. Yahoo Finance reports the resorts are geographically significant near major metropolitan areas, including New York, Boston, DC, Baltimore, Philly, Cleveleand, Columbus, St. Louis, Kansas City and Louisville. The resorts include: 

  • Mount Snow in Vermont
  • Hunter Mountain in New York
  • Attitash Mountain ResortWildcat Mountain and Crotched Mountain in New Hampshire
  • Liberty Mountain ResortRoundtop Mountain ResortWhitetail ResortJack Frost and Big Boulder in Pennsylvania
  • Alpine ValleyBoston MillsBrandywine and Mad River Mountain in Ohio
  • Hidden Valley and Snow Creek in Missouri
  • Paoli Peaks in Indiana

“We are incredibly excited to have the opportunity to add such a powerful network of ski areas to our Company. Peak Resorts’ ski areas in the Northeast are a perfect complement to our existing resorts and together will provide a very compelling offering to our guests in New York and Boston. With this acquisition, we are also able to make a much stronger connection to guests in critical cities in the Mid-Atlantic and Midwest and build on the success we have already seen with our strategy in ChicagoMinneapolis and Detroit. The acquisition fully embodies our philosophy of Epic for Everyone, making skiing and riding more accessible to guests across the U.S. and around the world. The ski areas within the Peak Resorts portfolio exemplify the spirit of our sport as well as our Company’s mission to provide an Experience of a Lifetime to guests. We’re thrilled to welcome the resorts and their employees into the Vail Resorts family and invest in their continued success.” –Rob KatzVail Resorts chairman and CEO

This is what Peak Resorts president and CEO  Timothy Boyd had to say about the aquisition: 

“Vail Resorts has a proven track record of celebrating the unique identity of its resorts, while continually investing in the guest and employee experience. For this reason, we are confident that our resorts and employees will continue to thrive within the Vail Resorts network. We are very proud of our track record over the last two decades in building the breadth, quality and accessibility of our resorts. We are thrilled that our guests will now have access to some of the world’s most renowned resorts.” 

When the aquisition is complete the 2019-20 Epic Pass, Epic Local Pass and Military Epic Pass will include unlimited and unrestricted access to the 17 Peak Resorts ski areas. Vail Resorts will honor and continue to sell all Peak Resorts pass products and Peak Resorts’ pass holders will have the option to upgrade to an Epic Pass or Epic Local Pass.

images from Vail Resorts Twitter

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