Straight out of the Bay Area, Jay Som is bringing the hipster singer vibe to one of the most unhipster places in the world– New Hampshire. Which begs the question, “is Cannon Mountain the new hipster ski area?”

*Video courtesy of PolyvinylRecords

Barclay Idsal is a seasoned writer and digital content producer with over a decade of experience in the ski industry, where writing and skiing rank as his two all-time favorite pastimes. A passionate advocate...