K2 Acquired in $15.4 Billion Corporate Merger

K2 Acquired in $15.4 Billion Corporate Merger

Gear

K2 Acquired in $15.4 Billion Corporate Merger

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Photo Credit: K2 Facebook Page

Photo Credit: K2 Facebook Page

Two Consumer Products Conglomerates are combining and K2 skis is involved. According to Bloomberg Business, Newell Rubbermaid has just bought K2’s parent company Jarden Corporation for approximately $15.4 billion. As just a small part of the Jarden Corporation, K2 Skis will be included in the acquisition and is now a Rubbermaid company. That’s right the same people who make tupperware are making skis.

The new company, which will go by the name of Newell Brands is currently boasting $16 billion in sales according to a statement released on Monday. Silly Corporations and their silly billions…

K2

What Would Shane Do? | Photo Credit: K2 Facebook Page

However, as of now not much is expected to change at the company seeing as ski sales are such a small fraction of these two monsters. Most believe that day-to-day operations will likely proceed as they always have.

However, Synergy is the name of the game for these giants of industry and I wouldn’t be surprised to see some cross industry opportunities taking place. Although that probably doesn’t mean you’ll see K2 brand baby strollers, we have seen cross sport creations before.

Remember K2 mountain bikes?

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