Some may associate Patagonia with over privileged trustafarians and may even refer to it as pata-gucci but I think of a company with a ton of integrity, that practices what they preach and is not afraid to take political stances…
“Snake River Salmon have been trucked, put on barges, diverted up fish ladders—all in the hope that enough would get by four dams to reach their historic habitat in numbers that would assure their future. It’s not working: It’s time to breach the dams and reconnect wild salmon to this important watershed.”
for more info on the movement to FREE THE SNAKE go HERE