Maritime Social Media Consulting

Social media consists of Internet- and mobile-based tools for sharing and discussing information among human beings. The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio.
Unofficial Networks can help you prepare and implement a Social Media Marketing Plan by:

1. Strategic brainstorming - is this even the right course for your maritime company?
   1. What you need to know about social media
   2. Defining success in the Social Web world
   3. Connecting you with good online and book resources 
2. Teaching online culture, simple stuff like disclosure, linking out, “yes, and” and other ways to effectively promote your business online.
3. Blog set up and content collaboration 
4. Help you build a presence on social web sites like
   1. flickr.com - more than photo sharing, a photo community
   2. digg.com - finding and recommending newsworthy items
   3. youtube.com - flickr for videos
   4. gCaptain.com - maritime professionals
   5. facebook.com - reaching the college crowd
   6. iTunes podcast submissions – reaching everyone
   7. prweb.com - public relations online
   8. Email marketing to your existing network (no spam!)
   9. LinkedIn.com – professionals worldwide
   10. Twitter - communicating with the world by answering ‘what are you doing now’?
5. Integrate the basics of Search Engine Marketing 
6. Reporting – Configure statistics for 
   1. feeds, 
   2. blogs 
   3. web sites and
   4. assets like photos and videos on other web sites
7. Consulting on how to monetize your activity
8. How to set up a podcast (this one isn’t for everyone)
9. Cross promotion, within reason, of video and audio assets you may already have
10. Design for beauty versus design for entertainment versus design for sales. 

A Few Social Media Web Sites To Get You Started

Social Media Sites