“We created this program to play matchmaker between our employees and local landlords.” -Annmarie Todd
We have done a ton of stories on the housing crunch for seasonal workers in mountain towns across America, with Airbnb and VRBO being at the tip of the tongue of most conversations, but one Vermont ski resort has unique solution to combat the wave of short term rentals and incentivize local homeowners to house their nearly 850 seasonal workers.
Sugarbush Resort in Warren, Vermont new program “Tenants For Turns” gives local homeowners freebies and deep discounts in exchange for housing employees with options ranging from $100 seasonal passes to free access to their recreation center.
While a homeowner might stand to make much more money over a season on short term rentals than the savings provided by a $100 season’s pass, its refreshing to see a ski resort take a ski-centric angle like this to appeal to local homeowners. Airbnb and VRBO have been highly disruptive in housing markets well beyond those at the foot of ski hills and time will tell if regulation or raw capitalism wins out. Stay tuned.