Patagonia Pulls Out Of Outdoor Retailer Following Governor's Anti-Public Land Resolution

Patagonia Pulls Out Of Outdoor Retailer Following Governor's Anti-Public Land Resolution

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Patagonia Pulls Out Of Outdoor Retailer Following Governor's Anti-Public Land Resolution

[Cover Photo: Bureau of Land Management]

Patagonia, a keystone business within the burgeoning a bright outdoor retail industry, is putting its money where its mouth is by pulling out of Outdoor Retailer.

Related: Patagonia Is Recycling Old Comforters To Fill Down Jackets

The action comes on the heels of Utah Governor Gary Herbert‘s decision to sign a resolution that asks Trump to “rescind” Obama’s designation of the Bears Ears in southern Utah as a National Monument. Patagonia’s founder and retail visionary, Yvon Chouinard wrote an open letter last month directed at Utah’s politicians, urging them to embrace the outdoor retail industry and the public lands that make Utah– well– Utah.

“Utah Gov. Gary Herbert signed a resolution on Friday urging the Trump administration to rescind the Bears Ears National Monument, making it clear that he and other Utah elected officials do not support public lands conservation nor do they value the economic benefits – $12 billion in consumer spending and 122,000 jobs – that the outdoor recreation industry brings to their state.” – Rose Marcario, President and CEO, Patagonia, Inc.

Instead, the governor is having none of it and is instead taking an opposite path. That politically driven move will directly cause one of the industry giants to stop visiting the Beehive State. That is until its representatives correctly value the environment and the billion dollar industry that these public lands support.

Patagonia Press Release

Ventura, Calif. (February 7, 2017) – “Utah Gov. Gary Herbert signed a resolution on Friday urging the Trump administration to rescind the Bears Ears National Monument, making it clear that he and other Utah elected officials do not support public lands conservation nor do they value the economic benefits – $12 billion in consumer spending and 122,000 jobs – that the outdoor recreation industry brings to their state. Because of the hostile environment they have created and their blatant disregard for Bears Ears National Monument and other public lands, the backbone of our business, Patagonia will no longer attend the Outdoor Retailer show in Utah and we are confident other outdoor manufacturers and retailers will join us in moving our investment to a state that values our industry and promotes public lands conservation.“ – Rose Marcario, President and CEO, Patagonia, Inc.

 

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